+44 7976 401 545 sam@samjarmangolf.com

Thanks for dropping by.

I’ll help you understand how to enjoy your golf, regardless of the situation, the result or outcome, or how you are playing.

This to me is the true definition of mental strength, resilience or mental toughness when it comes to sport.

It is different from what most golf coaches offer.

There are thousands of good instructors out there who will try to help you fix your golf swing or improve your putting stroke.

But as I found during my time as a tournament golfer, playing better and enjoying the game are not necessarily the same “ting”.*

When golf stops being fun, the standard prescription from the mainstream golf instruction industry is a binary choice.

Either a quick fix, or a swing rebuild with the warning ‘it will probably get worse before it gets better.’

If you don’t fancy either of those options and you are curious about a different way of learning and playing the game, please have a look round the site.

Feel free to get in touch if you have any questions or follow this link to arrange a time to discuss your golf.

*A favourite saying of the character Fat Tony from the best selling book ‘Antifragile – Things That Gain from Disorder’, by Nassim Nicholas Taleb.

Articles & Essays

New articles to help you understand more about your thoughts and feelings when you play are published regularly here and on my other website, Sportsprinciples.com.

Follow the link below to read some of the most popular ones.

If you’d like the latest and most popular content delivered regularly to your inbox, please leave your email address on the Articles page and I’ll be in touch soon.

The Books

I’ve published two books, with a third one due later in 2022. They are available in paperback, eBook and Audiobook formats from all major retailers and good independent bookshops.

The first one, The Three Principles of Outstanding Golf tells my story. How my struggles and frustrations with the game led me to a different understanding about golf and life.

You can read reviews and download the first three chapters for free by following the link below.


I’ve been invited to share my thoughts on various podcasts over the last couple of years.
I work in a number of different sports so the conversations cover a range of topics and experiences around both playing and coaching.
Here are some of the most popular episodes.

Golf Coaching in the Swing Studio

Golf Coaching

My golf coaching philosophy is grounded in experiences of playing the game at a high level for over 20 years.

I played my best golf when I was enjoying the game and not thinking too much about how I was doing what I was doing.

I believe you’ll play better from a similar state of mind too.

When you understand how your mind works as well as your golf swing, you can get out of your own way and play to your potential more often. 

Online Learning

Online education is one of the fastest growing sectors on the internet.

Establish a solid foundation for your swing and understand how your mind really works with these easy to follow Online Learning Programs.

COVID has changed many things about the way we live our lives. Learning golf is no different.

“Just a quick note to say thank you for the golf coaching yesterday. It was great to talk to someone who knows as much about the mental side of the game as they do about the golf swing. I felt so much better on the course today and hit some really good shots.

Golf feels like fun again!”

- Ken, Buckinghamshire.

If this is the first time you’ve visited the site, feel free to have a browse at your leisure.

If you’re keen to find the most appropriate information for the state of your game at the moment, please consider the questions and follow the suggestions at the bottom of each page. 

Thanks again for your interest in my work. I look forward to hearing from you soon.




Milton Keynes, UK

Call or Message

+44 7976 401 545